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Digital business transformation: from theory to practice

Training course for those who want to create a company of the future and manage it
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Digital business transformation: from theory to practice
Training course for those who want to create a company of the future and manage it
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What is a digital business transformation?
In the course, you will learn how to put into practice the transition from a slow, inefficient physical business model to a digital one - fast, based on the analysis of current data and allowing you to meet all the needs of an ever-changing market and customers. You can holistically understand what is really behind the hype of "digital transformation" that is talked about at all conferences.
Stages of digital transformation

For whom
For business owners, shareholders, top managers of companies and corporations, general and financial directors, heads of R&D and HR areas.
Why
Learn how to start a digital business transformation in practice, work with innovative technologies, digital products and create an environment for effective communications.
What for
Proven tools and best practices. We give clear recommendations on where to start digital transformation, what the first steps need to be taken and what actions to take to improve brand perception.
Course Structure
Theory and facts
Only relevant content. Five modules of fundamental theory on digital transformation.
Cases and expertise
We will analyze practice cases, draw conclusions and give recommendations for implementation.
Tools for implementation
You'll learn the tools to drive digital transformation and learn how to increase your company's level of innovation.
Practical problem solution
The course has a practical orientation. You will work to solve the real problems of your business.
Course Contents
MODULE 1: BREAKTHROUGH TECHNOLOGIES
  1. Innovative, breakthrough technologies (disruptive technologies) re-acquire markets.
  2. How do companies keep pace with the rapid, exponential development of technology.
  3. Changing competition: startups displace market leaders.
  4. Digital technology: faster, cheaper, better. Digital trends (IOT, artificial intelligence, blockchain).
  5. Assessing the digital transformation of your company's market and cases. Leverage innovation to re-acquire business and retain competitive advantage.
MODULE 2: VALUE CHAIN
  1. How to describe business processes in the form of a value chain and give customers what they want.
  2. Customer orientation: working with data, studying customer requests and creating sought-after products.
  3. Evolution of business architecture. Stack model: business functions and their markets.
  4. Deconstruction (destruction) of the value chain - how competitors take away your markets. Cases.
  5. Building value chains for your business, analyzing its deconstruction and digital transformation.
    MODULE 3: DIGITAL TRANSFORMATION OF BUSINESS FUNCTIONS
    1. How all business functions change in the process of digital transformation (management, strategies, IT, security, sales, R & D, service, partnership).
    2. Digitization and digital auditing of business functions.
    3. Benchmarking, successful cases of changing business functions in the process of digital transformation. Specifics of the Russian market.
    4. The launch of digital transformation through the internal department of a company with a new culture - the Transformation Office.
    5. Digitizing one of the functions of your business, evaluating its effectiveness, transformation proposals.
    MODULE 4: GLOBAL EFFECTS OF DIGITAL TRANSFORMATION
        1. Teal organizations. Advantages of horizontal, self-organizing systems. Role model.
        2. Working with data. Data driven. Big data, ML, AI.
        3. Business uberization. Platforms.
        4. Outsourcing and insourcing functions.
        5. M&A Implementation of digital transformation trends in your company.
          MODULE 5: DIGITAL TRANSFORMATION OF PRODUCT UNIT. WORK WITH STARTUPS
          1. Product and service thinking. Product teams. How to quickly produce sought-after products and bring them to the market. Lean startup, Agile, Scrum.
          2. Product metrics. Business metrics.
          3. Startup advantages: innovation in the company, profit, attraction and retention of young, talented employees.
          4. Internal and external digital university, product accelerator, how to work on innovative products, accelerator startups.
          5. Evaluation of the product culture in your company, expertise of the product team.
          Tools
          Get hands-on skills and learn about digital transformation tools:
          • Visualization of Company Structure - Departments Tool
          • target profile of "Transformation Office" department
          • Change Manager Job Target Profile
          • visualization of business processes as value chain to the customer - "Value chains"
          • Product Team Accelerator Department target profile
          • target profile of the Department of Digital University
          As a result of training, you get
          Action Plan for Innovation
          You will get a step-by-step plan to develop a "Digital Business Transformation Strategy" using the example of your business case. This will allow you to analyze operations, find ways to reduce transaction costs.
          Product thinking development
          You will master the practical skills to manage development, sales, product maintenance, learn to develop a culture of customer orientation and work with data (Data-Driven).
          Ability to work with corporate culture
          You can create an environment for employees to work efficiently, develop their talents and quickly learn. Happy employees = happy customers.
          FROM WORDS TO DEEDS!
          Start journey to digital transformation with our hands-on tips!
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          Development Plan
          As a result, your business gets all the benefits of digital transformation
          • 1
            Effective training system
            A new system of training and management of product teams working with digital products in a new way.
          • 2
            Business digitization
            Professional department "Transformation Office" to conduct a digital audit of your organization. Lower costs and increase company revenue.
          • 3
            Innovating
            Launch an online digital accelerator for efficient innovation and start-ups for your business.
          • 4
            Business functions digitizing
            Plans to digitise individual business functions: transition into Digital HR; digitalization of the customer service department based on working with Big Data.
          • 5
            Clients inflow
            Rearrange the focus of the product department on the problems and benefits of the client through the introduction of a digital framework.
          • 6
            Time to market
            Transition from automating your business processes to digitizing these processes and systematizing the entire business architecture according to the Value Chain concept
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          About Neuromap
          Neuromap specializes in digital and product transformation, product approach implementation, top management and in-house training. Diving deep into the client's problems, we personalize all programs and training materials to achieve measurable business results.
          International
          expert level
          More than 30 senior level experts with 10+ years of experience in product approach implementation, digital transformation, product development, Digital Role Schools launch, tracking
          Launch and support of Expertise Centers
          15+ corporate universities based on the Expertise Center model with over 30 digital roles (Product Owner, Scrum Master, Data Scientist, Data Engineer, Architect, etc.)
          Strategy and portfolio management: 10+ years of experience
          20+ clients from the RBK 500, 10+ from the Forbes 200, 20+ portfolios, portfolio management initiatives from $2 to $50 million, result of +10% EBITDA in the first 3 years of digital transformation
          Proprietary LXP platform
          Teal.One's proprietary LXP platform for expertise scale and initiative portfolio management, used in large Russian and foreign companies
          Launch of Product Owners and other roles schools
          30+ schools of Top Managers, Product Owners, Scrum-masters, Data-analytics, Data Science. 500+ people trained. Over $100,000,000 effect on companies from trained employees
          Framework for initiative management
          TTM effect on initiatives due to framework implementation is reduced to 3-9 months. 30+ frameworks developed in industries: banking, industry, telecom, medicine, etc.
          Neuromap Clients
          Neuromap education
          Practical content for those who want to learn about digital trabsformatiom and put new tools into practice.
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          БИЗНЕС -ЗАВТРАК "ЦИФРОВАЯ ТРАНСФОРМАЦИЯ"
          Тема: преимущество цифровой трансформации - снижение расходов

          DIGITAL TRANSFORMATION COURSE
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          Contacts
          • +79151111355
          • info@neuromap.tech
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          Location
          • Moscow